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	<title>Fragmatica</title>
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	<link>http://thefragmatica.com</link>
	<description>Promoting Gaming Literacy since 2008.</description>
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		<title>Fragmatica</title>
		<link>http://thefragmatica.com</link>
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		<item>
		<title>A Kinder, Gentler Approach to Item-Finds</title>
		<link>http://thefragmatica.com/2010/02/24/a-kinder-gentler-approach-to-item-finds/</link>
		<comments>http://thefragmatica.com/2010/02/24/a-kinder-gentler-approach-to-item-finds/#comments</comments>
		<pubDate>Thu, 25 Feb 2010 02:25:16 +0000</pubDate>
		<dc:creator>Broken Luck</dc:creator>
				<category><![CDATA[Video Game Theory & Philosophy]]></category>
		<category><![CDATA[Batman: Arkham Asylum]]></category>
		<category><![CDATA[Grand Theft Auto IV]]></category>
		<category><![CDATA[Grand Theft Auto: San Andreas]]></category>
		<category><![CDATA[Grand Theft Auto: Vice City]]></category>
		<category><![CDATA[hidden packages]]></category>
		<category><![CDATA[item-find]]></category>
		<category><![CDATA[New Super Mario Bros. Wii]]></category>
		<category><![CDATA[Riddler Challenges]]></category>

		<guid isPermaLink="false">http://thefragmatica.com/?p=1887</guid>
		<description><![CDATA[There&#8217;s been a recent shift in the way developers approach games.  In the days of the arcades and the early consoles, gaming felt like a war against the developers.  They would make games as mind-numbingly, quarter-stealingly difficult as possible, and gamers would do their best to not cry.  This was a relatively simple way to [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=thefragmatica.com&blog=4581027&post=1887&subd=fragmatica&ref=&feed=1" />]]></description>
		<wfw:commentRss>http://thefragmatica.com/2010/02/24/a-kinder-gentler-approach-to-item-finds/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
	
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			<media:title type="html">Broken Luck</media:title>
		</media:content>

		<media:content url="http://fragmatica.files.wordpress.com/2010/02/gta-4-flying-rat.jpg?w=300" medium="image">
			<media:title type="html">GTA 4 Flying Rat</media:title>
		</media:content>

		<media:content url="http://fragmatica.files.wordpress.com/2010/02/vice-city-hidden-package.jpg" medium="image">
			<media:title type="html">Vice City Hidden Package</media:title>
		</media:content>

		<media:content url="http://fragmatica.files.wordpress.com/2010/02/new-super-mario-bros-wii.jpg?w=300" medium="image">
			<media:title type="html">New Super Mario Bros. Wii</media:title>
		</media:content>
	</item>
		<item>
		<title>GamerTraits™</title>
		<link>http://thefragmatica.com/2010/02/21/gamertraits%e2%84%a2/</link>
		<comments>http://thefragmatica.com/2010/02/21/gamertraits%e2%84%a2/#comments</comments>
		<pubDate>Sun, 21 Feb 2010 21:21:06 +0000</pubDate>
		<dc:creator>DesolationPoint</dc:creator>
				<category><![CDATA[Video Game Theory & Philosophy]]></category>
		<category><![CDATA[Call of Duty]]></category>
		<category><![CDATA[Classification]]></category>
		<category><![CDATA[Gamers]]></category>
		<category><![CDATA[Halo]]></category>
		<category><![CDATA[Video Games]]></category>

		<guid isPermaLink="false">http://thefragmatica.com/?p=1871</guid>
		<description><![CDATA[Us gamers, we’re a sort of subculture, are we not? Sure, we may not have a distinct style, but after a long day (or if you&#8217;re lucky, this is your long day) we all flock to our platform of choice, and that right there is what groups us together. So, as any good anthropologist would [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=thefragmatica.com&blog=4581027&post=1871&subd=fragmatica&ref=&feed=1" />]]></description>
		<wfw:commentRss>http://thefragmatica.com/2010/02/21/gamertraits%e2%84%a2/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
	
		<media:content url="http://0.gravatar.com/avatar/a01fe6dd452c87acbc01cf9476a4cc66?s=96&#38;d=identicon&#38;r=G" medium="image">
			<media:title type="html">DesolationPoint</media:title>
		</media:content>

		<media:content url="http://1.bp.blogspot.com/_5p0KHfmvYQ4/SSb7Blq-zpI/AAAAAAAAADg/YEi1z0VkQ-I/s400/gamers-0604-2.jpg" medium="image">
			<media:title type="html">What type of gamer are you?</media:title>
		</media:content>

		<media:content url="http://news.gotgame.com/wp-content/uploads/2008/07/screaming-girl-gamer.jpg" medium="image">
			<media:title type="html">A prime example of the anger issues gamer</media:title>
		</media:content>

		<media:content url="http://i257.photobucket.com/albums/hh205/Dirtysouf85/P1010215.jpg" medium="image">
			<media:title type="html">The all-around gamer's library: varied, well-used, and ever growing</media:title>
		</media:content>
	</item>
		<item>
		<title>Open Letter to Video Game Journalists</title>
		<link>http://thefragmatica.com/2010/02/17/open-letter-to-video-game-journalists/</link>
		<comments>http://thefragmatica.com/2010/02/17/open-letter-to-video-game-journalists/#comments</comments>
		<pubDate>Wed, 17 Feb 2010 21:51:22 +0000</pubDate>
		<dc:creator>Broken Luck</dc:creator>
				<category><![CDATA[Video Game Theory & Philosophy]]></category>
		<category><![CDATA[cancellation]]></category>
		<category><![CDATA[release date]]></category>
		<category><![CDATA[video game journalist]]></category>
		<category><![CDATA[video game media]]></category>

		<guid isPermaLink="false">http://thefragmatica.com/?p=1849</guid>
		<description><![CDATA[Dear Video Game Journalists,
Enough is enough.  I need to kindly ask you to stop toying with my heart.
Over the years, we&#8217;ve had something of a love-hate relationship.  Mainly, you love to lie to me and I hate you for it.  You&#8217;ve broken my heart so many times and in so many ways, there&#8217;s not enough [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=thefragmatica.com&blog=4581027&post=1849&subd=fragmatica&ref=&feed=1" />]]></description>
		<wfw:commentRss>http://thefragmatica.com/2010/02/17/open-letter-to-video-game-journalists/feed/</wfw:commentRss>
		<slash:comments>5</slash:comments>
	
		<media:content url="http://1.gravatar.com/avatar/ddaa14b8a0ac2f5f0312b4893dd8c7d4?s=96&#38;d=identicon&#38;r=G" medium="image">
			<media:title type="html">Broken Luck</media:title>
		</media:content>

		<media:content url="http://fragmatica.files.wordpress.com/2010/02/journalist.jpg" medium="image">
			<media:title type="html">Journalist</media:title>
		</media:content>

		<media:content url="http://fragmatica.files.wordpress.com/2010/02/kid-icarus-nes.jpg?w=210" medium="image">
			<media:title type="html">Kid Icarus NES</media:title>
		</media:content>
	</item>
		<item>
		<title>Inside Indies: Black Jacket Studios</title>
		<link>http://thefragmatica.com/2010/02/16/inside-indies-black-jacket-studios/</link>
		<comments>http://thefragmatica.com/2010/02/16/inside-indies-black-jacket-studios/#comments</comments>
		<pubDate>Wed, 17 Feb 2010 01:41:33 +0000</pubDate>
		<dc:creator>SummerElk</dc:creator>
				<category><![CDATA[Inside Indies]]></category>
		<category><![CDATA[arena combat]]></category>
		<category><![CDATA[Black Jacket Studios]]></category>
		<category><![CDATA[City of Roses]]></category>
		<category><![CDATA[Developers]]></category>
		<category><![CDATA[Independent]]></category>
		<category><![CDATA[Indie]]></category>
		<category><![CDATA[Metal Drift]]></category>
		<category><![CDATA[Oregon]]></category>
		<category><![CDATA[Portland]]></category>
		<category><![CDATA[Steam]]></category>
		<category><![CDATA[west coast]]></category>

		<guid isPermaLink="false">http://thefragmatica.com/?p=1851</guid>
		<description><![CDATA[This will be the first in a series called Inside Indies, where I take a look at some independent game developers and give them a bit of the spotlight. This week the focus is on Black Jacket Studios, a company based in the beautiful west-coast city of Portland, Oregon. With a relatively young but experienced [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=thefragmatica.com&blog=4581027&post=1851&subd=fragmatica&ref=&feed=1" />]]></description>
		<wfw:commentRss>http://thefragmatica.com/2010/02/16/inside-indies-black-jacket-studios/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
	
		<media:content url="http://0.gravatar.com/avatar/0a4daf1b959407f7cf86121167c3d8c0?s=96&#38;d=identicon&#38;r=G" medium="image">
			<media:title type="html">SummerElk</media:title>
		</media:content>

		<media:content url="http://fragmatica.files.wordpress.com/2010/02/insideindieslogo.gif?w=300" medium="image">
			<media:title type="html">insideindieslogo</media:title>
		</media:content>

		<media:content url="http://fragmatica.files.wordpress.com/2010/02/metaldrift1.jpg?w=300" medium="image">
			<media:title type="html">The future of NASCAR? One can only hope. </media:title>
		</media:content>

		<media:content url="http://fragmatica.files.wordpress.com/2010/02/metaldrift2.jpg?w=300" medium="image">
			<media:title type="html">Customize your hover tank</media:title>
		</media:content>
	</item>
		<item>
		<title>Save the Gaming Magazines!</title>
		<link>http://thefragmatica.com/2010/02/15/save-the-gaming-magazines/</link>
		<comments>http://thefragmatica.com/2010/02/15/save-the-gaming-magazines/#comments</comments>
		<pubDate>Mon, 15 Feb 2010 21:02:18 +0000</pubDate>
		<dc:creator>Broken Luck</dc:creator>
				<category><![CDATA[Video Game Theory & Philosophy]]></category>
		<category><![CDATA[Electronic Gaming Monthly]]></category>
		<category><![CDATA[GameInformer]]></category>
		<category><![CDATA[GamePro]]></category>
		<category><![CDATA[Official Nintendo Magazine]]></category>
		<category><![CDATA[Official Xbox Magazine]]></category>
		<category><![CDATA[PC Gamer]]></category>
		<category><![CDATA[Playstation: The Official Gaming Magazine]]></category>
		<category><![CDATA[print media]]></category>
		<category><![CDATA[video game magazine]]></category>

		<guid isPermaLink="false">http://thefragmatica.com/?p=1840</guid>
		<description><![CDATA[The word on the street is that print media is dying.  Supposedly newspapers are collapsing, popular periodicals are reducing content, and the specialty publication market has all but imploded. But if you walk through the magazine section of your local chain supermarket or bookstore everything looks more or less normal.  Most of the monthly knitting [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=thefragmatica.com&blog=4581027&post=1840&subd=fragmatica&ref=&feed=1" />]]></description>
		<wfw:commentRss>http://thefragmatica.com/2010/02/15/save-the-gaming-magazines/feed/</wfw:commentRss>
		<slash:comments>5</slash:comments>
	
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			<media:title type="html">Broken Luck</media:title>
		</media:content>

		<media:content url="http://fragmatica.files.wordpress.com/2010/02/nintendo-power-cover-dr-mario.jpg?w=222" medium="image">
			<media:title type="html">Nintendo Power Cover Dr. Mario</media:title>
		</media:content>

		<media:content url="http://fragmatica.files.wordpress.com/2010/02/egm-cover-street-fighter-4.jpg?w=217" medium="image">
			<media:title type="html">EGM Cover Street Fighter 4</media:title>
		</media:content>

		<media:content url="http://fragmatica.files.wordpress.com/2010/02/game-informer-cover-fallout-3.jpg?w=251" medium="image">
			<media:title type="html">Game Informer Cover Fallout 3</media:title>
		</media:content>
	</item>
		<item>
		<title>Love is in the Virtual Air</title>
		<link>http://thefragmatica.com/2010/02/14/love-is-in-the-virtual-air/</link>
		<comments>http://thefragmatica.com/2010/02/14/love-is-in-the-virtual-air/#comments</comments>
		<pubDate>Sun, 14 Feb 2010 21:34:06 +0000</pubDate>
		<dc:creator>DesolationPoint</dc:creator>
				<category><![CDATA[Video Game Theory & Philosophy]]></category>
		<category><![CDATA[Dead Space]]></category>
		<category><![CDATA[Fable II]]></category>
		<category><![CDATA[Grand Theft Auto]]></category>
		<category><![CDATA[GTA IV]]></category>
		<category><![CDATA[Love]]></category>
		<category><![CDATA[Mario]]></category>
		<category><![CDATA[Mass Effect]]></category>
		<category><![CDATA[Modern Warfare 2]]></category>
		<category><![CDATA[Portal]]></category>
		<category><![CDATA[Valentine's Day]]></category>

		<guid isPermaLink="false">http://thefragmatica.com/?p=1834</guid>
		<description><![CDATA[February 14th. You know, Valentine&#8217;s Day. The one day a year when fighting couples suddenly fall in love again, and all decide there&#8217;s no better time to buy candy and flowers, go out to for a romantic dinner, and, erm. . . well, you get the point. And yes, it is in fact a terrible [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=thefragmatica.com&blog=4581027&post=1834&subd=fragmatica&ref=&feed=1" />]]></description>
		<wfw:commentRss>http://thefragmatica.com/2010/02/14/love-is-in-the-virtual-air/feed/</wfw:commentRss>
		<slash:comments>3</slash:comments>
	
		<media:content url="http://0.gravatar.com/avatar/a01fe6dd452c87acbc01cf9476a4cc66?s=96&#38;d=identicon&#38;r=G" medium="image">
			<media:title type="html">DesolationPoint</media:title>
		</media:content>

		<media:content url="http://www.wearyourbeer.com/images/Humor_Life_Hearts_Gray_Shirt.jpg" medium="image">
			<media:title type="html">More than just the health bar</media:title>
		</media:content>

		<media:content url="http://gamingpigeon.files.wordpress.com/2009/01/fable2dog.jpg" medium="image">
			<media:title type="html">You just love that dog, don't you?</media:title>
		</media:content>

		<media:content url="http://www.hamsteralliance.com/wallpaper/cube-blackpink1080.jpg" medium="image">
			<media:title type="html">Wait! What are you doing!? Nooooooooo</media:title>
		</media:content>
	</item>
		<item>
		<title>dante&#8217;s inferno: through the fire and flames</title>
		<link>http://thefragmatica.com/2010/02/13/dantes-inferno-through-the-fire-and-flames/</link>
		<comments>http://thefragmatica.com/2010/02/13/dantes-inferno-through-the-fire-and-flames/#comments</comments>
		<pubDate>Sat, 13 Feb 2010 10:22:17 +0000</pubDate>
		<dc:creator>SummerElk</dc:creator>
				<category><![CDATA[Reviews]]></category>
		<category><![CDATA[Video Games]]></category>
		<category><![CDATA[Action-Adventure]]></category>
		<category><![CDATA[button mashing]]></category>
		<category><![CDATA[Cleopatra]]></category>
		<category><![CDATA[Dante Alighieri]]></category>
		<category><![CDATA[Dante's Inferno]]></category>
		<category><![CDATA[dantes inferno review]]></category>
		<category><![CDATA[Divine Comedy]]></category>
		<category><![CDATA[Electra]]></category>
		<category><![CDATA[Electronic Arts]]></category>
		<category><![CDATA[Hell]]></category>
		<category><![CDATA[Inferno]]></category>
		<category><![CDATA[levels of hell]]></category>
		<category><![CDATA[lucifer]]></category>
		<category><![CDATA[mythology]]></category>
		<category><![CDATA[Paradiso]]></category>
		<category><![CDATA[Pergatorio]]></category>
		<category><![CDATA[Playstation 3]]></category>
		<category><![CDATA[PlayStation Portable]]></category>
		<category><![CDATA[Pontias Pilate]]></category>
		<category><![CDATA[satan]]></category>
		<category><![CDATA[unbaptized babies]]></category>
		<category><![CDATA[Visceral Games]]></category>
		<category><![CDATA[Xbox 360]]></category>

		<guid isPermaLink="false">http://thefragmatica.com/?p=1795</guid>
		<description><![CDATA[Today I&#8217;m taking you on a journey to hell and back with a review of Dante&#8217;s Inferno for the Xbox 360. We&#8217;ll dodge the freakish unbaptized monstrosities in Limbo, grab a hooker for the road in Lust, eat a lard burger and take a swim in a gold pool in Gluttony &#38; Greed, and burn [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=thefragmatica.com&blog=4581027&post=1795&subd=fragmatica&ref=&feed=1" />]]></description>
		<wfw:commentRss>http://thefragmatica.com/2010/02/13/dantes-inferno-through-the-fire-and-flames/feed/</wfw:commentRss>
		<slash:comments>4</slash:comments>
	
		<media:content url="http://0.gravatar.com/avatar/0a4daf1b959407f7cf86121167c3d8c0?s=96&#38;d=identicon&#38;r=G" medium="image">
			<media:title type="html">SummerElk</media:title>
		</media:content>

		<media:content url="http://upload.wikimedia.org/wikipedia/en/c/c6/Dante%27s_Inferno.jpg" medium="image">
			<media:title type="html">What the Hell? </media:title>
		</media:content>

		<media:content url="http://press.princeton.edu/images/k4859.gif" medium="image">
			<media:title type="html">What is this and where are the buttons? </media:title>
		</media:content>

		<media:content url="http://mimg.ugo.com/200910/11631/cuts/dantes-inferno-baby_480x270.JPG" medium="image">
			<media:title type="html">Unbaptized babies with 100' tall Cleopatra sporting side-boob in the background </media:title>
		</media:content>

		<media:content url="http://ps3media.ign.com/ps3/image/article/105/1053649/dantes-inferno-20091209025802488_640w.jpg" medium="image">
			<media:title type="html">Button-Mashing: #1 Cause of death for Death.</media:title>
		</media:content>

		<media:content url="http://www.techshout.com/images/dantes-inferno-ss.jpg" medium="image">
			<media:title type="html">The circle of gameplay always starts/ends with a boss battle. Epic, but still cyclic. </media:title>
		</media:content>
	</item>
		<item>
		<title>The Quickest Controller in Town: Part II</title>
		<link>http://thefragmatica.com/2010/02/12/the-quickest-controller-in-town-part-ii/</link>
		<comments>http://thefragmatica.com/2010/02/12/the-quickest-controller-in-town-part-ii/#comments</comments>
		<pubDate>Fri, 12 Feb 2010 18:50:30 +0000</pubDate>
		<dc:creator>Broken Luck</dc:creator>
				<category><![CDATA[Gamer Culture]]></category>
		<category><![CDATA[COMPET-N]]></category>
		<category><![CDATA[Quake done Quick]]></category>
		<category><![CDATA[sequence breaking]]></category>
		<category><![CDATA[Speed Demos Archive]]></category>
		<category><![CDATA[speedrun]]></category>
		<category><![CDATA[TASVideos]]></category>
		<category><![CDATA[tool-assisted speedrun]]></category>

		<guid isPermaLink="false">http://thefragmatica.com/?p=1807</guid>
		<description><![CDATA[Last week on Gamer Culture, we explored the dark and mysterious world of speedrunning and traced its history from the arcade era to modern consoles.  Today, we&#8217;re going to look at the technical side of speedrunning, with a few tips and, of course, a heavy dose of speedrunning lingo.  Think you&#8217;re a speed [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=thefragmatica.com&blog=4581027&post=1807&subd=fragmatica&ref=&feed=1" />]]></description>
		<wfw:commentRss>http://thefragmatica.com/2010/02/12/the-quickest-controller-in-town-part-ii/feed/</wfw:commentRss>
		<slash:comments>2</slash:comments>
	
		<media:content url="http://1.gravatar.com/avatar/ddaa14b8a0ac2f5f0312b4893dd8c7d4?s=96&#38;d=identicon&#38;r=G" medium="image">
			<media:title type="html">Broken Luck</media:title>
		</media:content>

		<media:content url="http://www.totalvideogames.com/img/uploaded/www.totalvideogames.com_71879_9590__size_655_2000.jpg" medium="image">
			<media:title type="html">Donkey Kong Barrel Blast</media:title>
		</media:content>

		<media:content url="http://geekoutnewyork.com/images/2007/besttas_mario3.jpg" medium="image">
			<media:title type="html">Super Mario Bros. 3</media:title>
		</media:content>
	</item>
		<item>
		<title>Industry Progression: Moving Beyond Good Graphics</title>
		<link>http://thefragmatica.com/2010/02/11/beyond-good-graphics/</link>
		<comments>http://thefragmatica.com/2010/02/11/beyond-good-graphics/#comments</comments>
		<pubDate>Thu, 11 Feb 2010 20:42:01 +0000</pubDate>
		<dc:creator>DesolationPoint</dc:creator>
				<category><![CDATA[Video Game Theory & Philosophy]]></category>
		<category><![CDATA[Dead Space]]></category>
		<category><![CDATA[Fable II]]></category>
		<category><![CDATA[Fable II Pub Games]]></category>
		<category><![CDATA[Fallout 3]]></category>
		<category><![CDATA[Gears of War]]></category>
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		<category><![CDATA[Halo]]></category>
		<category><![CDATA[Mass Effect]]></category>
		<category><![CDATA[Mass Effect 2]]></category>
		<category><![CDATA[motion-sensing]]></category>
		<category><![CDATA[PC]]></category>
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		<guid isPermaLink="false">http://thefragmatica.com/?p=1799</guid>
		<description><![CDATA[Ok, I know this here is the interwebz, but let’s put our boycotts, petty complaints, and flamewars aside for a second and talk about something we can all agree on. We live in a completely awesome era for gaming, am I right? In just the last twenty or so years, we’ve seen graphic engines go [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=thefragmatica.com&blog=4581027&post=1799&subd=fragmatica&ref=&feed=1" />]]></description>
		<wfw:commentRss>http://thefragmatica.com/2010/02/11/beyond-good-graphics/feed/</wfw:commentRss>
		<slash:comments>5</slash:comments>
	
		<media:content url="http://0.gravatar.com/avatar/a01fe6dd452c87acbc01cf9476a4cc66?s=96&#38;d=identicon&#38;r=G" medium="image">
			<media:title type="html">DesolationPoint</media:title>
		</media:content>

		<media:content url="http://ui13.gamespot.com/2732/concreteboy2_2.jpg" medium="image">
			<media:title type="html">It's post apocalyptic-ness can really get to you</media:title>
		</media:content>

		<media:content url="http://www.frictionlessinsight.com/revpics2/Fable2PubGames/Fable2PubGamesB.jpg" medium="image">
			<media:title type="html">Fable II Pub Games -- Keystone</media:title>
		</media:content>

		<media:content url="http://www.dasgamer.com/wp-content/uploads/2010/01/masseffect25.jpg" medium="image">
			<media:title type="html">Make your choices wisely in Mass Effect</media:title>
		</media:content>
	</item>
		<item>
		<title>EA and the New Era of DLC</title>
		<link>http://thefragmatica.com/2010/02/10/ea-and-the-new-era-of-dlc/</link>
		<comments>http://thefragmatica.com/2010/02/10/ea-and-the-new-era-of-dlc/#comments</comments>
		<pubDate>Wed, 10 Feb 2010 21:29:03 +0000</pubDate>
		<dc:creator>Broken Luck</dc:creator>
				<category><![CDATA[Industry News]]></category>
		<category><![CDATA[Video Games]]></category>
		<category><![CDATA[BioWare]]></category>
		<category><![CDATA[BusinessWeek]]></category>
		<category><![CDATA[DLC]]></category>
		<category><![CDATA[EA Sports]]></category>
		<category><![CDATA[Electronic Arts]]></category>
		<category><![CDATA[John Riccitello]]></category>
		<category><![CDATA[micro-transaction]]></category>
		<category><![CDATA[Tiger Woods PGA Tournament]]></category>

		<guid isPermaLink="false">http://thefragmatica.com/?p=1787</guid>
		<description><![CDATA[Electronic Arts CEO John Riccitiello is shaking things up.  Big time.  In an interview with BusinessWeek, Riccitiello talked extensively about EA&#8217;s abysmal income, their new focus on DLC, free games with for-pay accessories, nontraditional platforms like mobile devices and social media sites, and their war with the used-game market.
The gist is this: Brick-and-mortar gamestores are [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=thefragmatica.com&blog=4581027&post=1787&subd=fragmatica&ref=&feed=1" />]]></description>
		<wfw:commentRss>http://thefragmatica.com/2010/02/10/ea-and-the-new-era-of-dlc/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
	
		<media:content url="http://1.gravatar.com/avatar/ddaa14b8a0ac2f5f0312b4893dd8c7d4?s=96&#38;d=identicon&#38;r=G" medium="image">
			<media:title type="html">Broken Luck</media:title>
		</media:content>

		<media:content url="http://fragmatica.files.wordpress.com/2010/02/electronic-arts-logo.jpg?w=300" medium="image">
			<media:title type="html">Electronic Arts Logo</media:title>
		</media:content>

		<media:content url="http://fragmatica.files.wordpress.com/2010/02/star-wars-the-old-republic-bounty-hunter.jpg?w=300" medium="image">
			<media:title type="html">Star Wars The Old Republic Bounty Hunter</media:title>
		</media:content>
	</item>
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